WELCOME TO THE 2026 KEMMONS' SPIRIT OF INNOVATION CHALLENGE

Our founder, Kemmons Wilson, understood that innovation is the key to fueling constant growth for an organization. Our teams have learned first-hand the importance of staying nimble and using creativity to respond to change. The Kemmons’ Spirit of Innovation Challenge is back for its sixth year!

Through the program, team members are invited to submit an idea that helps to innovate or improve our Company while supporting the Growth Roadmap. No idea is too big or small, and it can focus on any area of our business, even if it is not directly related to the team member’s role that is submitting the recommendation. The winning idea will be implemented in our organization and the team member behind it will play a meaningful role in bringing it to life.

PRIZES

1st Place

Join the 2026 Scotland Masters Trip and work with leadership to bring your idea to reality.

2nd Place

Win 100,000 ClubGo points to spend up to 8 days / 7 nights at one of our resorts.

3rd Place

Win 50,000 ClubGo points to spend at one of our resorts.

Challenge INFORMATION

  • The Contest begins on April 1st, 2026 at 9:00 AM EST
  • Participants must complete and submit the submission form by April 17th, 2026 at 11:59 PM EST
  • Only one (1) entry per participant will be accepted